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It's about finding,
attracting, and helping you
keep the customers you want.
And giving you
marketing and communications.
It’s easy to see how mapping the customer journey could benefit a business. However, envisaging what it would actually take to build a framework that maps out the stages of your customer’s lifestyle… 21st September 2016 Read more
Who knew that changing the lunch menu could cause such a stir? Well, not Sainsbury’s it seems. The UK supermarket chain swapped out its 'Taste The Difference' sandwiches with a new ‘On The Go’… 16th September 2016 Read more
This month, we caught up with Proctors’ resident baker, Sallie Court , who explains how she puts her technical expertise into heading up the agency’s behemothic Panasonic project. With teams spread… 9th September 2016 Read more
Achieving a single customer view is a top priority for companies of all shapes and sizes. But it’s no mean feat to gather customer data in a way to attain this unified view – 81% of marketers see… 6th September 2016 Read more
Just one in ten manufacturing marketers say that they can show how content marketing contributes to sales, as per a new survey. However, with Engineering360’s 2016 B2B Manufacturing Content Marketing… 12th August 2016 Read more