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Helping you gather rich customer behavioural data and develop sophisticated workflows to accelerate your marketing impact.
Using software to automate your marketing activities sounds like a time-saving dream come true. And for well-managed automation tools with the right functionality, that can certainly be the case.
In these circumstances, the right software will automate repetitive tasks your marketing team deals with on a daily basis, such as ending emails, posting to social and managing advertising campaigns. Not only does this make your marketing more efficient, but the best tools will offer a level of personalisation that would be next-to-impossible if you were carrying out these tasks manually.
But the truth is, without the right thinking behind it, automation software often ends up being an expensive, powerful tool that delivers very little in the way of results.
At Proctors, we have a team of marketing specialists ready to help you configure your automation tools.
From the strategists who can help you plan your workflows and setup your system, to the creatives who can build and deliver fully-designed, on-brand templates, we’ll help your system become the cornerstone of your department – freeing up your teams for more creative thinking.
Our Marketing Automation services
Robotic content won’t help you nurture leads just because it’s being automated. From configuration and initial set up, to developing a cost-effective, personalised suite of creative which nurtures your prospects to a sales decision, we’ll help you make the most of your software.
· We’re technology agnostic – we’ve worked with Eloqua, Pardot, Marketo and HubSpot just to start
· Software implementation – including initial lead scoring and workflow creation
· Ongoing tool management – we’ll ensure your automation is triggered at the right time and in the right way for your audience, analysing your conversion rate and optimising as we go
· Marketing automation training to help your teams hit the ground running
· Feature audits – helping you assess if the features you’re buying are the features you need
· Creative collateral
· Audience segmentation and real-time personalisation – we’ll help you understand the makeup of your prospect database, uncovering new ways of segmenting your audience to deliver a higher response
Our Marketing Automation services
Robotic content won’t help you nurture leads just because it’s being automated. From configuration and initial set up, to developing a cost-effective, personalised suite of creative which nurtures your prospects to a sales decision, we’ll help you make the most of your software.
· We’re technology agnostic – we’ve worked with Eloqua, Pardot, Marketo and HubSpot just to start
· Software implementation – including initial lead scoring and workflow creation
· Ongoing tool management – we’ll ensure your automation is triggered at the right time and in the right way for your audience, analysing your conversion rate and optimising as we go
· Marketing automation training to help your teams hit the ground running
· Feature audits – helping you assess if the features you’re buying are the features you need
· Creative collateral
· Audience segmentation and real-time personalisation – we’ll help you understand the makeup of your prospect database, uncovering new ways of segmenting your audience to deliver a higher response
