Direct mail

The innovative offering of Alterian demands an innovative messaging structure and look. So when we were asked to develop a positioning for the company, we decided that we weren't going to be constrained by anything 'ordinary'.

IGEL is a German IT manufacturer of network computers. When we engaged with the business, it was number one in its home country, but had little recognition or penetration internationally. And as an ambitious business with brilliant products, that simply wouldn't do...

Although Inside Track boasted an established and award-winning educational product to help consumers achieve success in property investment, it decided to embark on a new creative campaign to attract new customer attention to the company.

Though Kcom is an exciting new business, it’s no unreliable start-up. It was created in 2009, through the merge of Affiniti and Kingston Communications, two established businesses within the KCOM Group

We have been working with Kingston Communications to redefine the way it communicates its proposition to the SME business market.

Take a key product for the industry – Network Call Recording. Make a big fuss of it and show what we can do with the great offering KC has. That was the brief – so what did Proctors do with it?

How do you make a proposition based on proximity to an underground pipe compelling? 

Lincoln Financial offers a ‘whole of life’ protection product called Financial Foundations. As awareness of both product and provider needed a boost, our brief was to target a number of key Independent Financial Advisers.

The National Trust owns and manages over 350 holiday cottages, houses and apartments in England, Wales and Northern Ireland, making it the largest owner and operator of holiday homes in Britain.

Two huge names. One exciting course to market. The OU contacted Proctors for help spreading the news about their ‘How Projects Work’ course – a two-day professional development programme to build project management skills within small businesses. 

How do you bring the importance and relevance of layered business data to life? And how do you get that message through the 'gatekeeper' to the valuable potential customer?

How do you get an innovative idea past 'gatekeeper' secretaries and through to decision makers?

SkillSoft is a leading provider of on-demand e-learning – it lets busy professionals access the learning they need. Better still, it's online and on-demand, so it fits into busy schedules.  A great product... so how did we promote it?

60% response? That's what we delivered for Skillsoft using personalised email and DM. See how here...

Since the introduction of tuition fees, universities need to work hard to catch the eyes of potential students. Southampton Solent University approached Proctors for expert advice to raise their profile over the UCAS application period.

Welsh National Opera (WNO) enjoys strong turn out at its performances, but with the credit crunch nibbling at leisure spending, it decided that ongoing marketing activities could do with an extra push. As such, WNO asked Proctors for help to rekindle passions dormant, targeting opera-goers who hadn’t indulged in the past 12 months.